Our Wins Archives - Hatch - PR, Social, Content & Activation Agency Delivering the unorthodox Mon, 20 Jun 2022 15:39:50 +0000 en-GB hourly 1 https://wordpress.org/?v=6.5.7 European Content Campaign Awards 2022 – Winner! https://dev.hatch.group/european-content-campaign-awards-2022-winner/ Thu, 17 Feb 2022 16:13:29 +0000 https://dev.hatch.group/?p=4926

Imagine this…it’s March 2021 and due to COVID regulations, we’re currently quarantining in our hotel rooms for 48 hours before we can go film with the England squad for our Nationwide x FA Coin for Respect Campaign. 

We’re also being fed the same food as the players, so it’s safe to say none of us ever want to eat carbs again by the time we’re freed. 

Fast forward almost 12 months and it’s awards season - first up was the Don’t Panic European Content Awards and we’re up for Collaborative Content Campaign of the Year. It’s a win! 

“The judges thought the overall structure of this campaign was really simple and effective with a clear endpoint. They particularly liked the positive approach and messaging throughout. The judges especially loved the creative process and thought this campaign had a great concept, which was well executed, especially given the Covid challenges involved.”

This award is hopefully the first of many for what the whole team can agree is one of the best things we’ve worked on. The combination of detailed and well-executed PR alongside high-quality video content - and the social support of both Nationwide and England Football - meant this campaign was incredibly well-received and led with a really positive message. 

Not only did we get masses of coverage and exposure, but we genuinely enacted behavioural change which isn’t something we as PRs often get to say. Via our campaign, 15,000 grassroots referees across the UK now have a Coin for Respect of their own, allowing them to start every match with respect. 

Congratulations to everyone who helped bring this campaign to life. 

 

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]]>

Imagine this…it’s March 2021 and due to COVID regulations, we’re currently quarantining in our hotel rooms for 48 hours before we can go film with the England squad for our Nationwide x FA Coin for Respect Campaign.  We’re also being fed the same food as the players, so it’s safe to say none of us ever want to eat carbs again by the time we’re freed.  Fast forward almost 12 months and it’s awards season - first up was the Don’t Panic European Content Awards and we’re up for Collaborative Content Campaign of the Year. It’s a win!  “The judges thought the overall structure of this campaign was really simple and effective with a clear endpoint. They particularly liked the positive approach and messaging throughout. The judges especially loved the creative process and thought this campaign had a great concept, which was well executed, especially given the Covid challenges involved.” This award is hopefully the first of many for what the whole team can agree is one of the best things we’ve worked on. The combination of detailed and well-executed PR alongside high-quality video content - and the social support of both Nationwide and England Football - meant this campaign was incredibly well-received and led with a really positive message.  Not only did we get masses of coverage and exposure, but we genuinely enacted behavioural change which isn’t something we as PRs often get to say. Via our campaign, 15,000 grassroots referees across the UK now have a Coin for Respect of their own, allowing them to start every match with respect.  Congratulations to everyone who helped bring this campaign to life.   

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]]> Hatch appointed by Rugby League World Cup 2021 https://dev.hatch.group/hatch-appointed-by-rugby-league-world-cup-2021/ Mon, 19 Oct 2020 09:43:05 +0000 https://dev.hatch.group/?p=4395 Rugby League World Cup 2021 Trophies

Hatch, the PR, social and activation agency, has been appointed by Rugby League World Cup 2021 (RLWC2021) to deliver PR, social media strategy and community management for RLWC2021 social channels.

Hatch has a proven track record within sports communications and has been working with RLWC2021 organisers on promotion of the tournament for the past eighteen months.

The team will work closely with McCann Manchester and Goodform to drive ticket sales as well as creating a deeper connection with Rugby League’s core fanbase, delivering the most accessible experience for new fans by creating engaging content, and powerful, in-depth storytelling.

Matt Peden, Director at Hatch, said: “We’ve been working with the team for nearly two years, so we’re proud to have been selected alongside McCann Manchester and Goodform to finish the job. RLWC2021 has a powerful story to tell, from social impact to communities, and we all believe that the men’s, women’s and wheelchair tournaments, that take place simultaneously for the first-time next year, will transcend the sport and attract a new audience.”

On the appointments, Terri Lynam, Customer Director at RLWC2021: “We are delighted to announce our world-class roster of agencies who have a vital role to play in delivering the biggest and best ever Rugby League World Cup.”

Lynam, who has previously worked on other major events including London 2012 and Rugby Union World Cup in 2015, added: “The pitch process was highly competitive and the challenge in the brief was to sell Rugby League as more than just the game on the field. It’s the experience in its entirety, the diverse and exciting crowd, the history of the sport and the infectious passion that create a unique atmosphere and experience that British sport’s fans both existing and new will love.”

“We are just days away from the opening of the public ticket ballot – the first ever ballot in Rugby League World Cup history – and we are excited to inspire fans who haven’t experienced Rugby League before to book their place at the World Cup next autumn.”

Rugby League World Cup 2021 Trophies

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]]> Rugby League World Cup 2021 Trophies

Hatch, the PR, social and activation agency, has been appointed by Rugby League World Cup 2021 (RLWC2021) to deliver PR, social media strategy and community management for RLWC2021 social channels. Hatch has a proven track record within sports communications and has been working with RLWC2021 organisers on promotion of the tournament for the past eighteen months. The team will work closely with McCann Manchester and Goodform to drive ticket sales as well as creating a deeper connection with Rugby League’s core fanbase, delivering the most accessible experience for new fans by creating engaging content, and powerful, in-depth storytelling. Matt Peden, Director at Hatch, said: “We’ve been working with the team for nearly two years, so we’re proud to have been selected alongside McCann Manchester and Goodform to finish the job. RLWC2021 has a powerful story to tell, from social impact to communities, and we all believe that the men’s, women’s and wheelchair tournaments, that take place simultaneously for the first-time next year, will transcend the sport and attract a new audience.” On the appointments, Terri Lynam, Customer Director at RLWC2021: “We are delighted to announce our world-class roster of agencies who have a vital role to play in delivering the biggest and best ever Rugby League World Cup.” Lynam, who has previously worked on other major events including London 2012 and Rugby Union World Cup in 2015, added: “The pitch process was highly competitive and the challenge in the brief was to sell Rugby League as more than just the game on the field. It’s the experience in its entirety, the diverse and exciting crowd, the history of the sport and the infectious passion that create a unique atmosphere and experience that British sport’s fans both existing and new will love.” “We are just days away from the opening of the public ticket ballot – the first ever ballot in Rugby League World Cup history – and we are excited to inspire fans who haven’t experienced Rugby League before to book their place at the World Cup next autumn.” Rugby League World Cup 2021 Trophies

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]]> Back of the net: Hatch scores with ‘Goals Worth Talking About’ campaign https://dev.hatch.group/back-of-the-net-hatch-scores-with-goals-worth-talking-about-campaign/ Mon, 28 Oct 2019 12:07:23 +0000 https://dev.hatch.group/?p=4079

Over the past couple of years, we have been able to build a strong relationship with the English Football League (EFL), and we were delighted to be working with them again this past month, along with their sponsor Mind, the mental health charity.

Together, the EFL and Mind wanted to bring awareness to World Mental Health Day (10th October), with a campaign involving EFL clubs and their fans. We thought, what better way to engage football fans and encourage them to talk about life’s more difficult topics, than by talking about their clubs’ most iconic goals? And so was born our idea, and campaign: Goals Worth Talking About.

Partnering with seven EFL clubs spread across the main regions of the UK, we encouraged fans to vote for their clubs’ most iconic EFL goal via their official social channels, before the winning goal was immortalised by a local street artist in the respective city centres.

From the 3rd of October to the 9th of October, Hatch travelled the length and breadth of the UK with our designated street artists to see the iconic goals brought to life. Regional and national media were invited down to the sites to see the creations come to fruition, while a time-lapse video detailed the artists’ process, before being shared across EFL’s social channels.

After an intense and exciting week of non-stop activity, all of the finished art pieces were collated and put on display in a Kensington gallery, where media, former footballers, and EFL and Mind spokespeople were invited to talk about the campaign and the importance of bringing awareness to World Mental Health Day.

With over 50 pieces of national and regional coverage, including ITV, BBC, Sky Sports and The Mirror, it’s fair to say that the campaign was a success, as we were able to bring awareness to an extremely important cause.

Football is often a topic of conversation in the Hatch office, and to be able to use the sport we all love to spread such a positive and meaningful message was a pleasure.

For more information about the EFL and Mind’s Goals Worth Talking About Campaign, check out: http://bit.ly/345OiJt

If you represent a charity or cause and think Hatch could support your PR needs, why not give us a call on 0113 361 3600 – we’d love to hear from you!

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]]>

Over the past couple of years, we have been able to build a strong relationship with the English Football League (EFL), and we were delighted to be working with them again this past month, along with their sponsor Mind, the mental health charity. Together, the EFL and Mind wanted to bring awareness to World Mental Health Day (10th October), with a campaign involving EFL clubs and their fans. We thought, what better way to engage football fans and encourage them to talk about life’s more difficult topics, than by talking about their clubs’ most iconic goals? And so was born our idea, and campaign: Goals Worth Talking About. Partnering with seven EFL clubs spread across the main regions of the UK, we encouraged fans to vote for their clubs’ most iconic EFL goal via their official social channels, before the winning goal was immortalised by a local street artist in the respective city centres. From the 3rd of October to the 9th of October, Hatch travelled the length and breadth of the UK with our designated street artists to see the iconic goals brought to life. Regional and national media were invited down to the sites to see the creations come to fruition, while a time-lapse video detailed the artists’ process, before being shared across EFL’s social channels. After an intense and exciting week of non-stop activity, all of the finished art pieces were collated and put on display in a Kensington gallery, where media, former footballers, and EFL and Mind spokespeople were invited to talk about the campaign and the importance of bringing awareness to World Mental Health Day. With over 50 pieces of national and regional coverage, including ITV, BBC, Sky Sports and The Mirror, it’s fair to say that the campaign was a success, as we were able to bring awareness to an extremely important cause. Football is often a topic of conversation in the Hatch office, and to be able to use the sport we all love to spread such a positive and meaningful message was a pleasure. For more information about the EFL and Mind’s Goals Worth Talking About Campaign, check out: http://bit.ly/345OiJt If you represent a charity or cause and think Hatch could support your PR needs, why not give us a call on 0113 361 3600 – we’d love to hear from you!

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]]> Get the beers in! Hatch are working with Northern Monk https://dev.hatch.group/get-the-beers-in-hatch-are-working-with-northern-monk/ Thu, 19 Sep 2019 11:02:18 +0000 https://dev.hatch.group/?p=4012

Working in the creative industry, you’re often asked what your ‘dream’ client would be. Most of us go for the obvious big-name brands or your favourite sports team. Maybe even a certain Irish betting and gaming company.

But when Northern Monk invited us to pitch, the eyes of every single Hatching lit up.

Northern? Tick. Beer? Tick. Awesome product range, brand name, design and values? TICK!

We knew instantly that we were the perfect match for Northern Monk; our Northern roots and experience in the drinks industry put us in prime position to get to grips with the brief. Yet, having never worked with a dedicated agency before, we also recognised how big a step this was for them.

It was about much more than the creativity.

It was about understanding the journey of the brand, past, present and future, and that without a genuine connection to who they were and what they were looking to achieve, no amount of clever wording or GIFs would match their ambition.

Thankfully our passion and sheer excitement must have leapt off the pages of our proposal, as the guys at Northern Monk selected us as their chosen agency and my client dreams came true. Especially when the box of beers arrived in the office the following Friday (serious desk beer upgrade).

Even luckier for us is the fact that The Monks are filled with ridiculously brilliant ideas – one of which will be launched to the public in our first joint project this November. Watch this space!

Long story short…sometimes it’s about who you really are as an agency, not just your creds or your shiny pitch decks. It’s always exciting when you begin a relationship with a new client, but to be chosen because of your values and personality as much as your merits is all the sweeter.

Keep an eye out for some crazy activations in the very near future.

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]]>

Working in the creative industry, you’re often asked what your ‘dream’ client would be. Most of us go for the obvious big-name brands or your favourite sports team. Maybe even a certain Irish betting and gaming company. But when Northern Monk invited us to pitch, the eyes of every single Hatching lit up. Northern? Tick. Beer? Tick. Awesome product range, brand name, design and values? TICK! We knew instantly that we were the perfect match for Northern Monk; our Northern roots and experience in the drinks industry put us in prime position to get to grips with the brief. Yet, having never worked with a dedicated agency before, we also recognised how big a step this was for them. It was about much more than the creativity. It was about understanding the journey of the brand, past, present and future, and that without a genuine connection to who they were and what they were looking to achieve, no amount of clever wording or GIFs would match their ambition. Thankfully our passion and sheer excitement must have leapt off the pages of our proposal, as the guys at Northern Monk selected us as their chosen agency and my client dreams came true. Especially when the box of beers arrived in the office the following Friday (serious desk beer upgrade). Even luckier for us is the fact that The Monks are filled with ridiculously brilliant ideas – one of which will be launched to the public in our first joint project this November. Watch this space! Long story short…sometimes it’s about who you really are as an agency, not just your creds or your shiny pitch decks. It’s always exciting when you begin a relationship with a new client, but to be chosen because of your values and personality as much as your merits is all the sweeter. Keep an eye out for some crazy activations in the very near future.

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]]> Double PRmoment Awards win for Hatch https://dev.hatch.group/double-prmoment-awards-win-for-hatch/ Fri, 12 Apr 2019 07:20:26 +0000 https://dev.hatch.group/?p=3750

Hatch was seeing double at the PRmoment Awards with two big wins – Mid-Sized Agency of the Year and Culture, Media, Sport & Travel Marketing Communications Campaign of the Year.

This past year has been huge for Hatch and we’ve loved every minute of it. We’ve had many exciting new client wins across our four PR-led areas and Free-Range Thinking mantra – media relations, sports sponsorship, experiential and social – including Diageo, Checkatrade, Boost Energy Drinks, Rugby League World Cup 2021, Prostate Cancer UK, Roe & Co Whiskey, Villa Maria Wines and more.

We’ve almost doubled in size and now have 24 Hatchlings across our Leeds and London offices, which we plan on expanding throughout 2019. In fact, we’ve outgrown both offices – we’ve moved into a bigger London pad and are planning to expand our Leeds HQ!

More Hatchlings has meant an injection of fresh creativity and talent into ‘the family Hatch’, and it’s thanks to all the team’s monumental efforts over the last year that we have been able to achieve the Mid-Sized Agency of the Year award.

We were also awarded with the Culture, Media, Sport & Travel Marketing Communications Campaign of the Year for RLWC2021’s ‘Project Cockerel – a theatrical and digital conclusion to one of sport’s oldest mysteries’.

Hatch were tasked with bringing a sense of theatre to the return of the cockerel to Rugby League World Cup’s Paul Barriere Trophy, highlighting the tournament’s ambition to be a digital connected tournament and elevate the sport in the eyes of the media and stakeholders. So, we created powerful digital content, a packed-house event and made global print and broadcast headlines with a theatrical and magical return of a Rugby League relic that had been missing for over 50 years captured the imagination of the sports supporters and non-supporters alike. This included a full segment on BBC Sport, the Sydney Morning Herald and BBC Radio 2, breaking down barriers by showing Rugby League to a mainstream audience.

We’re so proud of our Hatchlings and all their achievements throughout the year. All we can say now is, watch this space to see what exciting things 2019 has in store…

[caption id="attachment_3761" align="alignnone" width="4231"] Hatch scoops Mid-Sized Agency of the Year at the 2019 PRmoment Awards

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]]>

Hatch was seeing double at the PRmoment Awards with two big wins – Mid-Sized Agency of the Year and Culture, Media, Sport & Travel Marketing Communications Campaign of the Year. This past year has been huge for Hatch and we’ve loved every minute of it. We’ve had many exciting new client wins across our four PR-led areas and Free-Range Thinking mantra – media relations, sports sponsorship, experiential and social – including Diageo, Checkatrade, Boost Energy Drinks, Rugby League World Cup 2021, Prostate Cancer UK, Roe & Co Whiskey, Villa Maria Wines and more. We’ve almost doubled in size and now have 24 Hatchlings across our Leeds and London offices, which we plan on expanding throughout 2019. In fact, we’ve outgrown both offices – we’ve moved into a bigger London pad and are planning to expand our Leeds HQ! More Hatchlings has meant an injection of fresh creativity and talent into ‘the family Hatch’, and it’s thanks to all the team’s monumental efforts over the last year that we have been able to achieve the Mid-Sized Agency of the Year award. We were also awarded with the Culture, Media, Sport & Travel Marketing Communications Campaign of the Year for RLWC2021’s ‘Project Cockerel – a theatrical and digital conclusion to one of sport’s oldest mysteries’. Hatch were tasked with bringing a sense of theatre to the return of the cockerel to Rugby League World Cup’s Paul Barriere Trophy, highlighting the tournament’s ambition to be a digital connected tournament and elevate the sport in the eyes of the media and stakeholders. So, we created powerful digital content, a packed-house event and made global print and broadcast headlines with a theatrical and magical return of a Rugby League relic that had been missing for over 50 years captured the imagination of the sports supporters and non-supporters alike. This included a full segment on BBC Sport, the Sydney Morning Herald and BBC Radio 2, breaking down barriers by showing Rugby League to a mainstream audience. We’re so proud of our Hatchlings and all their achievements throughout the year. All we can say now is, watch this space to see what exciting things 2019 has in store… [caption id="attachment_3761" align="alignnone" width="4231"] Hatch scoops Mid-Sized Agency of the Year at the 2019 PRmoment Awards

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]]> Hatch Welcome the Ivy Collection to Yorkshire https://dev.hatch.group/hatch-welcome-ivy-collection-yorkshire/ Thu, 21 Dec 2017 08:35:50 +0000 https://dev.hatch.group/?post_type=blog&p=2421 The Hatch team have been honoured to have worked on the opening of the first two Ivy Collection restaurants in Yorkshire over the past few months. The glitz and the glamour of both Harrogate and York poured in to have the first sneak peak of the exclusive restaurants which offer ‘sophisticated and accessible all-day dining’. […]

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]]> The Hatch team have been honoured to have worked on the opening of the first two Ivy Collection restaurants in Yorkshire over the past few months. The glitz and the glamour of both Harrogate and York poured in to have the first sneak peak of the exclusive restaurants which offer ‘sophisticated and accessible all-day dining’.

Hatch started on the project back in August with pre-opening PR, which included a local community initiative for each restaurant. For Harrogate, we joined up with luxury Jeweller Ogden of Harrogate to design a bespoke Ivy inspired necklace. The Ivy Harlequin Necklace went on display at the restaurant opening and was then auctioned at the Harrogate Candlelighters Ball at the start of December.

We had some fantastic coverage for the necklace including the Yorkshire Post Life and Style, Gorgeous Yorkshire, Harrogate Advertiser and Stray FM.

In York, we sponsored the St Leonard’s Hospice ‘Light up a Life’ Christmas tree, which goes up every year in St Helen’s Square in York, right outside the restaurant, and as part of the sponsorship we ran a Christmas bauble design competition with the hospice patients, families and staff. The ‘Holly & Ivy’ bauble won the competition and we created 350 limited edition baubles to be sent to the charity shops to be sold for £10, with 100% of the proceeds going to the charity.

Gifted some baubles to local press, The Minster FM breakfast presenters in particular loved their bauble and mentioned it two days’ in a row on air and via Twitter.

In addition to our initiatives, we also profiled the General Managers and Head Chefs of each restaurant by getting involved in local chef demonstrations – in Harrogate we attended the Flower Show and impressed the crowds with the chocolate bombe!

Hatch were also responsible for pulling together guestlists for two preview nights for both sites; a business evening and an influencer night. All four events had a strong guestlist of 250 key influential people from Welcome to Yorkshire to local hairdressers, and not forgetting the local celebs!

Yes, that’s Ben from A1 and that lad from Eastenders (below)!

Once opened, Hatch further engaged press with review experiences and hosted exclusive breakfasts for influencers. The Yorkshire Evening Post did an excellent double page spread review, which was also syndicated in the i newspaper.

There have been many benefits from working with the Ivy, like sampling the food and champagne from their own vineyard! Jason has already been spotted eating his body’s weight in Shepherd’s Pie and will be literally ‘rolling’ into Christmas!

Merry Christmas and a happy new year!

With love,

Holly (and the Ivy!)

 

 

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]]> Hatch picks up Remington, Russell Hobbs and George Foreman Grills brands https://dev.hatch.group/hatch-picks-remington-russell-hobbs-george-foreman-grills-brands/ Thu, 04 May 2017 09:16:36 +0000 https://dev.hatch.group/?post_type=blog&p=2273

Hatch, has been handed the UK and Europe PR accounts by Spectrum Brands UK, for its Russell Hobbs, Remington and George Foreman brands following a three-way pitch.

The appointment will see the us managing a raft of consumer facing PR campaigns, as well as supporting with social content creation and experiential engagement for the three brands. The Hatchlings will also be developing a number of international creative brand activations to support Remington’s ‘80 Year’s Young’ and Russell Hobbs’ ‘Love is in the Little Things’ campaigns.

We are all really looking forward to working with the team at Spectrum Brands. The sheer scale of Remington’s, Russell Hobbs’ and George Foreman’s product portfolios, the consumer awareness and heritage of the brands gives us so much valuable content to work with.

Watch this space!

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]]>

Hatch, has been handed the UK and Europe PR accounts by Spectrum Brands UK, for its Russell Hobbs, Remington and George Foreman brands following a three-way pitch. The appointment will see the us managing a raft of consumer facing PR campaigns, as well as supporting with social content creation and experiential engagement for the three brands. The Hatchlings will also be developing a number of international creative brand activations to support Remington’s ‘80 Year’s Young’ and Russell Hobbs’ ‘Love is in the Little Things’ campaigns. We are all really looking forward to working with the team at Spectrum Brands. The sheer scale of Remington’s, Russell Hobbs’ and George Foreman’s product portfolios, the consumer awareness and heritage of the brands gives us so much valuable content to work with. Watch this space!

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]]> Hatch Hits the Slopes with Chill Factore https://dev.hatch.group/hatch-hits-slopes-chill-factore/ Mon, 23 Jan 2017 14:08:13 +0000 https://dev.hatch.group/?post_type=blog&p=2191 We’re excited to announce we’ve recently won a competitive pitch to be appointed by Chill Factore, home to the UK’s longest indoor real snow slope. We’ll use our wealth of experience in the leisure industry to help Chill Factore cement their position as one of the UK’s leading visitor attractions via a series of creative campaigns over […]

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]]> We’re excited to announce we’ve recently won a competitive pitch to be appointed by Chill Factore, home to the UK’s longest indoor real snow slope.

We’ll use our wealth of experience in the leisure industry to help Chill Factore cement their position as one of the UK’s leading visitor attractions via a series of creative campaigns over the next 12 months, encouraging more consumers to visit the destination in Manchester.

Chill Factore launched in November 2007 and has welcomed over 10 million guests since opening. Visit England accredited, the leisure attraction is open 364 days a year.

Morwenna Angove, CEO at Chill Factore, said: “We’re looking forward to working alongside Hatch – their pitch was compelling and delivered some fantastic concepts that will support our ambitious plan to become one of the UK’s leading land and snow attractions”.

Jason Madeley, our Managing Director adds: “Chill Factore is one of the most recognised leisure destinations in the UK and we’re excited by this new relationship and the campaigns for 2017. Our team and experience lends itself perfectly to delivering on their objectives for the year, which will help drive more families than ever to North West of England for the ultimate real snow experience.”

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]]> PR Moment Shortlist! https://dev.hatch.group/pr-moment-shortlist/ Tue, 02 Feb 2016 09:39:57 +0000 https://dev.hatch.group/?post_type=blog&p=2101

This our moment, this is our perfect moment.

Thanks for those supportive words, Martine. You were fantastic in Love Actually. We’ve been shortlisted for some PR Moment awards, it’s great news, I imagine this is how Tom Hanks must have felt when he got nominated for ‘Best Kiss’ at the 2000 MTV Movie Awards.

After a super successful time at FRESH and a wonderful evening at the CIPR awards, it’s time for us to blow our own trumpet once again. Never understood that phrase, of course you blow your own trumpet. If my 11 consecutive summers at Band Camp taught me anything, it’s that you generally blow your own instrument, otherwise Green Sleeves just comes out like a big brass mess.

We’ve been nominated for four PR Moment awards, considering we only entered four, that’s an impressive success ratio, 100% by my maths.

Our work alongside the NHS and LTHT has earned three nominations, Consumer PR Campaign of the Year, Healthcare Campaign of the Year and Public Sector Campaign of the Year. Our ‘Be a Hero’ campaign encouraged people across the region to sign up to the donor register and discuss their decision with family members, with case studies and the campaign messaging reaching national print and broadcast media, ‘Be a Hero’ has helped to prompt an unprecedented increase in sign-ups within the target area.

Given that the campaign is actively helping to save lives, I don’t care if you’re a fellow nominee, if you don’t want this campaign to win ALL of the awards, take a long hard look at yourself. Heartless, the lot of you.

We’re also up for Small Agency of the Year, another fine nomination, recognising all of our great work, and reaffirming that my hairstyle and fashion choices are award-worthy. That being said, other people in the office also work here, so in some small way, are partially responsible for yet another ‘agency of the year’ nomination.

On a semi-serious note, it’s wonderful to be nominated for these awards, we look forward to another evening of posh frocks, dinner suits and throwing shade at anybody who pips us to an award. However, I am most proud of my colleagues’ ability to stay within the word count. If Darth Vader paid as much attention to the Death Star blueprints as PR Award judges pay to the word count, he definitely wouldn’t have left that little hole for Skyrunner, Princess Lisa, Han Sulu and the Space Yeti to attack.

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]]>

This our moment, this is our perfect moment. Thanks for those supportive words, Martine. You were fantastic in Love Actually. We’ve been shortlisted for some PR Moment awards, it’s great news, I imagine this is how Tom Hanks must have felt when he got nominated for ‘Best Kiss’ at the 2000 MTV Movie Awards. After a super successful time at FRESH and a wonderful evening at the CIPR awards, it’s time for us to blow our own trumpet once again. Never understood that phrase, of course you blow your own trumpet. If my 11 consecutive summers at Band Camp taught me anything, it’s that you generally blow your own instrument, otherwise Green Sleeves just comes out like a big brass mess. We’ve been nominated for four PR Moment awards, considering we only entered four, that’s an impressive success ratio, 100% by my maths. Our work alongside the NHS and LTHT has earned three nominations, Consumer PR Campaign of the Year, Healthcare Campaign of the Year and Public Sector Campaign of the Year. Our ‘Be a Hero’ campaign encouraged people across the region to sign up to the donor register and discuss their decision with family members, with case studies and the campaign messaging reaching national print and broadcast media, ‘Be a Hero’ has helped to prompt an unprecedented increase in sign-ups within the target area. Given that the campaign is actively helping to save lives, I don’t care if you’re a fellow nominee, if you don’t want this campaign to win ALL of the awards, take a long hard look at yourself. Heartless, the lot of you. We’re also up for Small Agency of the Year, another fine nomination, recognising all of our great work, and reaffirming that my hairstyle and fashion choices are award-worthy. That being said, other people in the office also work here, so in some small way, are partially responsible for yet another ‘agency of the year’ nomination. On a semi-serious note, it’s wonderful to be nominated for these awards, we look forward to another evening of posh frocks, dinner suits and throwing shade at anybody who pips us to an award. However, I am most proud of my colleagues’ ability to stay within the word count. If Darth Vader paid as much attention to the Death Star blueprints as PR Award judges pay to the word count, he definitely wouldn’t have left that little hole for Skyrunner, Princess Lisa, Han Sulu and the Space Yeti to attack.

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]]> PROUD TO BE THE FRESHEST PR CONSULTANCY OF THE YEAR https://dev.hatch.group/proud-to-be-the-freshest-pr-consultancy-of-the-year/ Wed, 14 Oct 2015 09:47:07 +0000 https://dev.hatch.group/?post_type=blog&p=2079

Who’s the freshest PR consultancy in all the land? We were last Thursday night, but not so much on Friday morning!

After a day of bobbing heads in rollers, no makeup and fake tan, (and that was just the boys!) the Hatchling’s evening started with a taxi ride across the Pennines, nicely accompanied by miniature Proseccos (thanks Jason) and music that fitted Natalie’s preference of “No BBC radio’s unless it is BBC Radio 1”.

Greeted with make your own shots, we made our way into the Fresh Awards reception in the heart of Manchester, eagerly awaiting the results. We could see posh Bangers and Mash on the menu, so if we didn’t get anything, at least we would have enjoyed our grub!

After the courteous clapping was done and out of the way, we won not one, but TWO awards! A silver for “Freshest Community Relations” for launching Yorkshire Building Society’s 150th anniversary, along with a mighty GOLD win for the Freshest Consultancy Team 2015, yes we will say it again, THE FRESHEST CONSULTANCY TEAM, for being the irreplaceable ‘Family Hatch’.

So that’s phase one of the award season done and dusted, next on our schedule is the 2015 CIPR PRide Awards and we are nominated for four awards! Fingers Crossed!

The post PROUD TO BE THE FRESHEST PR CONSULTANCY OF THE YEAR appeared first on Hatch - PR, Social, Content & Activation Agency.

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Who’s the freshest PR consultancy in all the land? We were last Thursday night, but not so much on Friday morning! After a day of bobbing heads in rollers, no makeup and fake tan, (and that was just the boys!) the Hatchling’s evening started with a taxi ride across the Pennines, nicely accompanied by miniature Proseccos (thanks Jason) and music that fitted Natalie’s preference of “No BBC radio’s unless it is BBC Radio 1”. Greeted with make your own shots, we made our way into the Fresh Awards reception in the heart of Manchester, eagerly awaiting the results. We could see posh Bangers and Mash on the menu, so if we didn’t get anything, at least we would have enjoyed our grub! After the courteous clapping was done and out of the way, we won not one, but TWO awards! A silver for “Freshest Community Relations” for launching Yorkshire Building Society’s 150th anniversary, along with a mighty GOLD win for the Freshest Consultancy Team 2015, yes we will say it again, THE FRESHEST CONSULTANCY TEAM, for being the irreplaceable ‘Family Hatch’. So that’s phase one of the award season done and dusted, next on our schedule is the 2015 CIPR PRide Awards and we are nominated for four awards! Fingers Crossed!

The post PROUD TO BE THE FRESHEST PR CONSULTANCY OF THE YEAR appeared first on Hatch - PR, Social, Content & Activation Agency.

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